Master the Basic Design Terms to Enhance the Project
Not only in the fields of medicine and technology, design is also a global area with a particular community and terms. It also has a lot of confusing and complicated vocabulary. As a tech-savvy business owner, you must understand the world’s things about designs. Therefore, learn the design terms you usually hear when working on design projects.
An Efficient Way to Evaluate Design
Evaluating a design is always filled with subjectivity. What looks good to us doesn’t mean the same for others. A good design is not only pixels and colors, but also how the design conveys a message to solve a problem. This article gives you a deeper understanding of how to evaluate design.
A Guide When the Design Result Doesn’t Meet Your Expectation
POSTED IN Marketing WRITTEN BY Nay Madani DATE If you’re using a design service, you will encounter incidents where you are unsatisfied with the design result. At least you will experience this when collaborating with a designer once in your lifetime. Does that mean your design is perfect if you say it’s good? Not necessarily. […]
Why is Logo Design Expensive? You Exactly Paid for This!
POSTED IN Marketing WRITTEN BY Nay Madani DATE The presence of a logo is significant for business success, but many business owners still hesitate to invest in their logo design and wondering why logo design is expensive. When you pay for a logo, you get a company symbol that is meant to be impactful. Let’s […]
Cheap, Fast, and Good Design? Sacrifice One!
Humans want to spend minor capital but gain as much as possible. This sentence applies when business owners want a good design for their company. How can that happen? The sad thing about running projects is that business owners often undervalue a design project. Graphic designers don’t have the option to make cheap, fast, and […]
Negotiating the Design Price to Get the Best Value
POSTED IN Marketing WRITTEN BY Nay Madani DATE There are times when we have to negotiate. This phenomenon is very natural, primarily when you work with an agency or outsourced team that already has its range of services or packages. However, this event also occurs in the creative world. For example, when you are negotiating […]
Content Creation Process With Structured Workflow
POSTED IN Marketing WRITTEN BY Nay Madani DATE Do you ever feel entertained or educated by the content you find on social media? Well, that’s a content creator job! But, behind that content you often enjoy, there is an intense process to produce relevant and engaging content for the audience—from planning and idea generation to […]
Importance of Raw Logo Files for Clients
POSTED IN Marketing WRITTEN BY Nay Madani DATE Some logo design services that designers provide only give JPG/PNG results. While it may not be a problem for small businesses, but raw logo files should be considered to support their business development. Therefore, before starting a design logo project, the designer and the client must agree […]
Designers Can’t Innovate Without Ownership
POSTED IN Marketing WRITTEN BY Nay Madani DATE Everyone wants cutting-edge innovation to advance within their respective industries. However, innovation doesn’t come from a brainstorming session or even a stellar idea. It instead requires something more: a sense of ownership within the employees. They take the product personally when a sense of ownership is embedded. […]
Excellent Design Team Creates The Best Outcomes
POSTED IN Marketing WRITTEN BY Nay Madani DATE Business owners sometimes have difficulty in finding and building an excellent design team from zero. It starts with the question, “How do we build an excellent design team?” which we can’t answer in a short time. First, we must find candidates, evaluate their skills, and shape the […]
How to Choose Design Agency in 5 Ways
POSTED IN Marketing WRITTEN BY Nay Madani DATE There are so many design agencies that you can choose from to meet your design needs. However, deciding to work with one of the many agencies is tricky. You can do the following things to choose the right agency and spend less time looking through their portfolio! […]
Save Your Creative Team from Burnout!
POSTED IN Marketing WRITTEN BY Nay Madani DATE As people who work in the field of creativity, we often experience blockage all over our heads. It’s the feeling of being unable to do anything or to come up with creative ideas. That phenomenon is what we call burnout. Do not let burnout prolong and bring […]
Why Should We Build Our Community?
POSTED IN Marketing WRITTEN BY Nay Madani DATE Humans are social beings where connection and the need to belong are deeply rooted in our nature. Since the beginning of time, humanity has always created various communities; Even now, essential communities are formed based on multiple shared interests in many things. And FYI, belonging to communities […]
How to Ideally Manage Creative Teams
The creative team’s job is to design campaigns and create different types of content to promote services or products. By developing fresh ideas into engaging content, the creative team can create a consistent identity for the company. The creative team requires good coordination and collaboration in carrying out their duties. A creative team has various […]
Creative Leadership, the Key to Modernity
POSTED IN Marketing WRITTEN BY Nay Madani DATE In recent years, technological growth and the evolution of machine intelligence have transformed our society over the past decade. Creating an interconnected and symbiotic world has given rise to new societal and global challenges faced by bold and creative solutions. A new leader is needed, but what […]
Animated Explainer Video is a Shortcut for Your Brand’s Success
Improving business performance through digital marketing requires a mature strategy. You can start by writing copy, creating design concepts, and then making videos that can contain images, text, and sound. An explainer video is one medium you can choose to communicate your brand’s message. Why explainer videos? Video is the king on today’s digital platforms. […]
Building Relationships With Audiences Through Brand Pillars
The millennium era has made many businesses expand their marketing strategies in the digital realm. Brands not only sell products but also offer brand personality to build audience trust. Therefore, business owners create brand pillars to communicate brand identity to the audience. That way, the audience can feel connected, and loyalty increases. So, let’s cover […]
Effective Design Brief Tips to Craft Your Best Visual
Have you ever used a service to create a design project? If yes, it means that you already know how to execute a project design that requires a design brief. Why is the design brief important? It helps you convey the purpose of your project and design. However, many companies, businesses, and clients still do […]
Creative Culture Defines The People In Your Business
Did you know that a good company treats its employees like humans and lets them express themselves? Therefore, your company culture must contain the freedom of expression. You can do this by building a creative culture in your business. Many companies treat their employees like robots. They work, contribute, and go home repeatedly every day. […]
Product Promotion Needs a Landing Page Design
Landing pages are not the same as websites. Usually, the landing page will appear when you click on an ad or other promotion. Then you are directed to register, buy or subscribe. The landing page is part of the website, while the website is the overall content that contains pages that contain various things and […]